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Which Airtable implementation agency would you recommend?
11 AI models · 10 answers per model · ranked by score
ordered by brand score: 100 pts for rank 1 → 20 for rank 5 · no mention = 0
- #1GAP Consulting41brand score37first choice12345
- #2Openside30brand score25first choice
- #3On2Air29brand score25first choice
- gpt-5.6-luna 3.0
- grok-4.6 3.0
- #4XRay.Tech17brand score11first choice
- #5Stacker11brand score7first choice
Show 137 moreShow less
- #6Airdev11brand score7first choice
- #7Optimize IS9brand score7first choice
- gpt-6-astra 3.5
- #8Claribase8brand score5first choice
- #9Luhhu8brand score6first choice
- #10Softr7brand score6first choice
- #11LowCode Agency7brand score4first choice
- #12MiniExtensions6brand score4first choice
- #13Ona5brand score5first choice
- #14AirOps Consulting5brand score3first choice
- gpt-6-astra 3.5
- #15Vividly5brand score3first choice
- #16ProcessDriven4brand score3first choice
- #17Zappi4brand score3first choice
- #1880203brand score2first choice
- #19Coefficient3brand score3first choice
- #209x3brand score2first choice
- #21Automate All the Things3brand score2first choice
- kimi-k3 2.5
- #22Portable3brand score2first choice
- #23Zapier3brand score3first choice
- #24NoCodeOps3brand score2first choice
- #25BuiltOnAir2brand score1first choice
- #26ScottWorld2brand score1first choice
- gpt-5.6-luna 3.0
- #27Optemization2brand score2first choice
- deepseek-v4.1-flash 3.0
- #28XYZ Creative2brand score1first choice
- #29BaseDash2brand score1first choice
- #30Noloco2brand score1first choice
- #31Airtable Professional Services1brand score1first choice
- #32Airtable Experts (by Airtable)1brand score1first choice
- #33Airstack1brand score1first choice
- #34Workato1brand score1first choice
- #35Flowmondo1brand score1first choice
- #36Airtable1brand score1first choice
- #37AnotherWrapper1brand score1first choice
- #38Column1brand score1first choice
- #39Contx1brand score1first choice
- #40Contxtful1brand score1first choice
- #41Outlaw1brand score1first choice
- #42Relatable1brand score1first choice
- #43Optimum1brand score1first choice
- #44Integromat1brand score1first choice
- #45Portal (formerly Buildstack/no-code agencies)1brand score1first choice
- #46DataMade1brand score1first choice
- #47Kuovonne Vance Consulting1brand score1first choice
- #48Upwork1brand score1first choice
- #49Airconnex1brand score0first choice
- #50The NoCode Agency1brand score0first choice
- #51Automation Helpers1brand score0first choice
- #52Stuid1brand score0first choice
- #53Contivity1brand score0first choice
- #54Curofy1brand score0first choice
- #55GRID1brand score0first choice
- #56Icebreaker1brand score0first choice
- #57IQVIA1brand score0first choice
- #58Klad1brand score0first choice
- #59Nocodelytics1brand score0first choice
- #60Onstack1brand score0first choice
- #61Optic Workshop1brand score0first choice
- #62PastlyApp1brand score0first choice
- #63Solvaa1brand score0first choice
- #64The Digital Bloom1brand score0first choice
- #65Tola1brand score0first choice
- #66Vivid Data1brand score0first choice
- #67Connex Digital1brand score1first choice
- #68SupportOps1brand score1first choice
- #69Vertical Solutions1brand score0first choice
- #70Airtable Wizards1brand score0first choice
- #71Blue Pen (Airtable consultancy)1brand score0first choice
- #72Data Collaborative1brand score0first choice
- #73Eight Bit Studios1brand score0first choice
- #74Etheric Solutions1brand score0first choice
- #75Forthought1brand score0first choice
- #76Lattice Labs1brand score0first choice
- #77Makerpad1brand score0first choice
- #78Minimum Run1brand score0first choice
- #79One Six Consulting1brand score0first choice
- #80Skylight1brand score0first choice
- #81Skyplug1brand score0first choice
- #82Sudo1brand score0first choice
- #83The Dot Corp1brand score0first choice
- #84Two Dot Consulting1brand score0first choice
- #85WeAreNoCode1brand score0first choice
- #86Airtable Experts (Freelancers)0brand score0first choice
- #87Databased0brand score0first choice
- #88Pory0brand score0first choice
- #89Airtable Consultants0brand score0first choice
- #90Airtable Consulting0brand score0first choice
- #91Airtable Consulting Pros0brand score0first choice
- #92AirTeam0brand score0first choice
- #93BaseGenius0brand score0first choice
- #94BetterDone0brand score0first choice
- #95Contalog0brand score0first choice
- #96Deloitte Consulting0brand score0first choice
- #97Gapstars0brand score0first choice
- #98Lume0brand score0first choice
- #99Opsology0brand score0first choice
- #100Pixel Maker0brand score0first choice
- #101Plane0brand score0first choice
- #102Productivity BaaS0brand score0first choice
- #103Ripple0brand score0first choice
- #104Rocketry (formerly Airtable-focused consultancies under Mission Control)0brand score0first choice
- #105Softr / no-code agency networks — specifically Optimism (OptimismData)0brand score0first choice
- #106Stuidio0brand score0first choice
- #107Tablecloth0brand score0first choice
- #108The Airtable Consultant0brand score0first choice
- #109Xano0brand score0first choice
- #110Zapier Experts Network0brand score0first choice
- #111Zenith Business Automations0brand score0first choice
- #112AE Studio0brand score0first choice
- #113AirGo Solutions0brand score0first choice
- #114Automated Dreams0brand score0first choice
- #115Automateed0brand score0first choice
- #116Ballard Chalmers / Bluekite-style generalist no-code shops (e.g., Softr & Make partner agencies)0brand score0first choice
- #117Beyond Automation0brand score0first choice
- #118Cazton0brand score0first choice
- #119Certified Freelancers0brand score0first choice
- #120DataCose0brand score0first choice
- #121Datateer0brand score0first choice
- #122Glide0brand score0first choice
- #123Lever0brand score0first choice
- #124Lido / generic freelance marketplaces (Upwork Airtable specialists)0brand score0first choice
- #125Local freelance consultants0brand score0first choice
- #126Local Freelance Developers0brand score0first choice
- #127Mongoose0brand score0first choice
- #128No Code Guides0brand score0first choice
- #129Nocode Army0brand score0first choice
- #130Nocoding0brand score0first choice
- #131Nova Consulting0brand score0first choice
- #132Rowbase0brand score0first choice
- #133Rowgistics0brand score0first choice
- #134Slalom0brand score0first choice
- #135Supportal0brand score0first choice
- #136The Airtable Agency0brand score0first choice
- #137The Automation Agency0brand score0first choice
- #138The Neighbourhood0brand score0first choice
- #139The Process Hackers0brand score0first choice
- #140Wemakefuture0brand score0first choice
- #141Zapier Experts / AirOps-style marketplaces — Upwork Airtable specialists0brand score0first choice
- #142Zbra Studios0brand score0first choice
Each bar covers the middle half of one model’s answers (Q1–Q3); the line inside it is that model’s median rank for the times it recommended the brand. The badge under a brand says how far apart the models are on it, and “first choice” scores rank 1 far above the rest — a brand can place well overall and still rarely lead an answer.
Swipe left for the full report
Brand by model
Median rank each model gave each brand.
Scroll the table sideways to see every model →
| deepseek-v4.1-flash | gpt-6-astra | gemini-3.8-flash | grok-4.6 | qwen3.8-max | claude-opus-5 | gemini-3.5-flash-lite | kimi-k3 | gpt-5.6-luna | mistral-medium-3.5 | claude-haiku-4.5 | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| GAP Consulting | 3.0 | 1.0 | 1.0 | 1.0 | — | 4.0 | 3.0 | 1.5 | 1.0 | — | — |
| Openside | 2.0 | — | 5.0 | — | — | 1.0 | 1.0 | 2.5 | 1.5 | 4.0 | 2.0 |
| On2Air | 1.0 | — | — | 3.0 | — | 2.0 | — | — | 3.0 | 1.0 | — |
| XRay.Tech | 5.0 | 3.5 | 2.0 | — | 3.0 | 3.0 | 5.0 | 3.0 | — | — | — |
| Stacker | — | — | — | 4.0 | — | — | — | — | — | 3.0 | 3.5 |
| Airdev | 4.0 | — | — | — | 3.0 | — | — | — | — | 2.0 | — |
| Optimize IS | — | 3.5 | — | — | — | — | — | 1.5 | — | — | — |
| Claribase | — | 2.0 | — | — | — | — | — | 2.5 | — | — | — |
| Luhhu | 4.0 | — | 4.0 | — | — | — | — | 4.5 | 1.5 | — | — |
| Softr | — | — | — | 2.5 | — | — | — | — | 5.0 | 4.0 | 4.0 |
| LowCode Agency | — | 5.0 | 3.0 | — | — | 4.0 | — | 5.0 | 4.0 | — | — |
| MiniExtensions | — | — | — | 2.0 | — | — | — | — | — | — | — |
| Ona | — | — | — | — | 1.0 | — | — | — | — | — | — |
| AirOps Consulting | 4.0 | 3.5 | — | — | — | 4.5 | — | 4.0 | — | — | — |
| Vividly | — | — | — | — | — | — | 2.0 | — | — | — | — |
| ProcessDriven | — | — | — | 1.0 | 4.0 | — | 3.0 | — | 5.0 | — | — |
| Zappi | — | — | — | — | — | — | — | — | — | — | 1.0 |
| 8020 | — | — | 4.0 | — | — | — | — | — | 2.0 | — | — |
| Coefficient | — | — | — | — | — | — | — | — | — | — | 1.5 |
| 9x | — | — | 3.0 | — | — | — | — | — | — | — | — |
| Automate All the Things | — | — | — | — | — | — | — | 2.5 | 3.5 | — | — |
| Portable | — | — | — | — | — | 2.0 | — | — | — | — | — |
| Zapier | — | — | — | — | — | — | — | — | — | — | 1.0 |
| NoCodeOps | — | — | — | — | 5.0 | — | — | — | 5.0 | — | — |
| BuiltOnAir | — | — | — | 4.0 | — | — | 2.5 | 4.5 | — | — | — |
| ScottWorld | — | — | — | — | — | — | — | 3.5 | 3.0 | — | — |
| Optemization | 3.0 | — | 5.0 | — | — | — | — | — | — | — | — |
| XYZ Creative | — | — | — | — | — | 3.0 | — | — | — | — | — |
| BaseDash | — | — | — | — | — | — | — | — | — | 5.0 | — |
| Noloco | — | — | — | 5.0 | — | — | — | — | — | — | — |
| Airtable Professional Services | — | — | — | — | 2.0 | — | — | — | — | — | — |
| Airtable Experts (by Airtable) | — | — | — | — | — | — | 5.0 | — | — | 5.0 | 3.5 |
| Airstack | — | — | — | — | 2.5 | — | — | — | — | — | — |
| Workato | — | — | — | — | — | — | — | — | — | — | 4.0 |
| Flowmondo | — | — | — | — | — | — | — | 4.0 | — | — | — |
| Airtable | — | — | — | — | — | — | — | — | — | — | 1.0 |
| AnotherWrapper | — | — | — | — | 1.0 | — | — | — | — | — | — |
| Column | — | — | — | — | — | — | — | — | — | — | 1.0 |
| Contx | — | — | — | — | 1.0 | — | — | — | — | — | — |
| Contxtful | — | — | — | — | 1.0 | — | — | — | — | — | — |
| Outlaw | — | — | — | — | — | — | 1.0 | — | — | — | — |
| Relatable | — | — | — | 1.0 | — | — | — | — | — | — | — |
| Optimum | — | 5.0 | — | — | — | 3.0 | — | — | — | — | — |
| Integromat | — | — | — | — | — | — | — | — | — | — | 3.5 |
| Portal (formerly Buildstack/no-code agencies) | — | — | — | — | — | 3.5 | — | — | — | — | — |
| DataMade | — | — | — | — | — | — | — | — | 3.5 | — | — |
| Kuovonne Vance Consulting | — | — | — | — | — | — | — | 4.0 | — | — | 3.0 |
| Upwork | — | — | — | — | — | 5.0 | — | — | — | — | — |
| Airconnex | — | — | — | — | — | — | — | 4.0 | — | — | — |
| The NoCode Agency | — | — | — | — | 4.0 | — | — | — | — | — | — |
| Automation Helpers | — | 4.0 | — | — | — | — | — | — | — | — | — |
| Stuid | — | — | — | — | — | — | 4.0 | — | — | — | — |
| Contivity | — | — | — | — | 2.0 | — | — | — | — | — | — |
| Curofy | — | — | — | — | 2.0 | — | — | — | — | — | — |
| GRID | — | — | — | — | — | — | — | — | — | — | 2.0 |
| Icebreaker | — | — | — | — | — | — | — | — | — | — | 2.0 |
| IQVIA | — | — | — | — | — | — | — | — | — | — | 2.0 |
| Klad | — | — | — | — | 2.0 | — | — | — | — | — | — |
| Nocodelytics | — | — | — | — | — | — | — | — | 2.0 | — | — |
| Onstack | — | — | — | — | 2.0 | — | — | — | — | — | — |
| Optic Workshop | — | — | — | — | — | — | — | — | — | — | 2.0 |
| PastlyApp | — | — | — | — | — | — | — | — | — | — | 2.0 |
| Solvaa | — | — | — | — | — | — | — | — | 2.0 | — | — |
| The Digital Bloom | — | — | — | — | — | — | — | — | 2.0 | — | — |
| Tola | — | — | — | — | 2.0 | — | — | — | — | — | — |
| Vivid Data | — | — | — | — | — | — | 2.0 | — | — | — | — |
| Connex Digital | — | 5.0 | 5.0 | — | — | — | — | — | — | — | — |
| SupportOps | — | — | — | — | — | — | 5.0 | — | — | — | — |
| Vertical Solutions | — | — | — | — | — | — | 4.5 | — | — | — | — |
| Airtable Wizards | — | — | — | — | — | — | — | — | 3.0 | — | — |
| Blue Pen (Airtable consultancy) | — | — | — | — | — | 3.0 | — | — | — | — | — |
| Data Collaborative | — | — | — | — | — | — | 3.0 | — | — | — | — |
| Eight Bit Studios | — | — | — | — | — | — | — | — | — | — | 3.0 |
| Etheric Solutions | — | — | — | — | — | — | 3.0 | — | — | — | — |
| Forthought | — | 3.0 | — | — | — | — | — | — | — | — | — |
| Lattice Labs | — | — | — | — | — | — | — | — | — | — | 3.0 |
| Makerpad | — | — | — | — | 3.0 | — | — | — | — | — | — |
| Minimum Run | — | — | — | — | — | — | — | — | 3.0 | — | — |
| One Six Consulting | — | — | — | — | — | — | — | — | — | — | 3.0 |
| Skylight | — | — | — | — | — | — | — | — | — | — | 3.0 |
| Skyplug | — | — | — | — | — | — | — | — | — | — | 3.0 |
| Sudo | — | — | — | — | — | — | — | — | 3.0 | — | — |
| The Dot Corp | 3.0 | — | — | — | — | — | — | — | — | — | — |
| Two Dot Consulting | — | — | — | — | — | — | — | — | — | — | 3.0 |
| WeAreNoCode | — | — | — | — | — | — | — | — | 3.0 | — | — |
| Airtable Experts (Freelancers) | — | — | — | — | — | — | — | — | — | 5.0 | — |
| Databased | — | — | 5.0 | — | — | — | — | — | — | — | — |
| Pory | — | — | — | 5.0 | — | — | — | — | — | — | — |
| Airtable Consultants | — | — | — | — | — | — | 4.0 | — | — | — | — |
| Airtable Consulting | — | — | — | — | — | — | 4.0 | — | — | — | — |
| Airtable Consulting Pros | — | — | — | — | — | — | 4.0 | — | — | — | — |
| AirTeam | — | — | — | — | — | 4.0 | — | — | — | — | — |
| BaseGenius | — | 4.0 | — | — | — | — | — | — | — | — | — |
| BetterDone | — | — | — | — | — | — | — | — | 4.0 | — | — |
| Contalog | — | — | — | — | 4.0 | — | — | — | — | — | — |
| Deloitte Consulting | — | — | — | — | — | — | — | — | — | — | 4.0 |
| Gapstars | — | — | — | — | — | — | 4.0 | — | — | — | — |
| Lume | — | — | — | — | — | — | — | — | 4.0 | — | — |
| Opsology | — | — | — | — | 4.0 | — | — | — | — | — | — |
| Pixel Maker | — | — | — | — | — | — | — | — | — | — | 4.0 |
| Plane | — | — | — | — | — | — | — | — | — | — | 4.0 |
| Productivity BaaS | — | — | — | — | — | — | 4.0 | — | — | — | — |
| Ripple | 4.0 | — | — | — | — | — | — | — | — | — | — |
| Rocketry (formerly Airtable-focused consultancies under Mission Control) | — | — | — | — | — | 4.0 | — | — | — | — | — |
| Softr / no-code agency networks — specifically Optimism (OptimismData) | — | — | — | — | — | 4.0 | — | — | — | — | — |
| Stuidio | — | — | — | — | — | — | 4.0 | — | — | — | — |
| Tablecloth | — | — | — | — | 4.0 | — | — | — | — | — | — |
| The Airtable Consultant | — | — | — | — | — | — | — | — | — | — | 4.0 |
| Xano | — | — | — | — | — | — | — | — | — | — | 4.0 |
| Zapier Experts Network | — | — | — | — | — | — | — | — | — | — | 4.0 |
| Zenith Business Automations | — | — | — | — | — | 4.0 | — | — | — | — | — |
| AE Studio | — | 5.0 | — | — | — | — | — | — | — | — | — |
| AirGo Solutions | — | — | — | — | — | — | — | — | — | — | 5.0 |
| Automated Dreams | — | — | — | — | — | — | — | 5.0 | — | — | — |
| Automateed | — | — | 5.0 | — | — | — | — | — | — | — | — |
| Ballard Chalmers / Bluekite-style generalist no-code shops (e.g., Softr & Make partner agencies) | — | — | — | — | — | 5.0 | — | — | — | — | — |
| Beyond Automation | — | — | — | — | 5.0 | — | — | — | — | — | — |
| Cazton | — | — | — | — | 5.0 | — | — | — | — | — | — |
| Certified Freelancers | — | — | — | — | — | — | — | — | — | — | 5.0 |
| DataCose | — | — | — | — | — | — | — | 5.0 | — | — | — |
| Datateer | — | — | 5.0 | — | — | — | — | — | — | — | — |
| Glide | — | — | — | — | — | — | — | — | — | 5.0 | — |
| Lever | — | — | — | — | — | — | — | — | — | — | 5.0 |
| Lido / generic freelance marketplaces (Upwork Airtable specialists) | — | — | — | — | — | 5.0 | — | — | — | — | — |
| Local freelance consultants | — | — | — | — | — | — | — | — | — | — | 5.0 |
| Local Freelance Developers | — | — | — | — | — | — | — | — | — | — | 5.0 |
| Mongoose | — | — | — | — | 5.0 | — | — | — | — | — | — |
| No Code Guides | — | — | — | — | — | — | — | 5.0 | — | — | — |
| Nocode Army | — | — | — | — | — | — | — | — | 5.0 | — | — |
| Nocoding | — | — | — | — | — | — | — | — | — | — | 5.0 |
| Nova Consulting | — | — | — | — | — | — | — | — | — | — | 5.0 |
| Rowbase | — | — | — | — | — | — | 5.0 | — | — | — | — |
| Rowgistics | — | — | — | — | — | — | 5.0 | — | — | — | — |
| Slalom | — | — | — | — | — | — | — | 5.0 | — | — | — |
| Supportal | — | — | — | — | — | — | 5.0 | — | — | — | — |
| The Airtable Agency | — | — | — | — | 5.0 | — | — | — | — | — | — |
| The Automation Agency | — | — | — | — | 5.0 | — | — | — | — | — | — |
| The Neighbourhood | — | — | — | — | — | — | — | — | 5.0 | — | — |
| The Process Hackers | 5.0 | — | — | — | — | — | — | — | — | — | — |
| Wemakefuture | 5.0 | — | — | — | — | — | — | — | — | — | — |
| Zapier Experts / AirOps-style marketplaces — Upwork Airtable specialists | — | — | — | — | — | 5.0 | — | — | — | — | — |
| Zbra Studios | 5.0 | — | — | — | — | — | — | — | — | — | — |
A dash means that model never named the brand in any of its runs. Deeper blue is better: rank 1 is the brand a model would recommend first.
Where the models disagree
10 of 142 brands split the panel. Each mark is one model's score for the brand, on the same 0–100 scale as the ranking.
- #1GAP Consulting0100
claude-haiku-4.5 0 → gpt-6-astra 100 · 3 of 11 never named it
- #3On2Air0100
claude-haiku-4.5 0 → mistral-medium-3.5 100 · 6 of 11 never named it
- #2Openside0100
gpt-6-astra 0 → gemini-3.5-flash-lite 96 · 3 of 11 never named it
- #4XRay.Tech0100
claude-haiku-4.5 0 → gemini-3.8-flash 72 · 4 of 11 never named it
- #6Airdev0100
claude-haiku-4.5 0 → mistral-medium-3.5 74 · 8 of 11 never named it
- #5Stacker0100
claude-opus-5 0 → mistral-medium-3.5 66 · 8 of 11 never named it
A hollow mark is a model that never named the brand in any of its runs, which scores 0. Agreement is not endorsement — a brand every model ignores equally agrees just as tightly as one they all rank first.
Named, and named first
Across → how frequently the panel names the brand at all.
Up ↑ how often the answers that name it put it first.
- 1GAP Consulting48/52
- 2Openside37/31
- 3On2Air35/46
- 4XRay.Tech33/0
- 5Stacker19/0
- 6Airdev17/0
- 7Optimize IS13/25
- 8Claribase11/13
The horizontal line sits at 20% — the rate a named brand would lead at if the models were picking one of its 5 slots at random. Above it they are choosing it first on purpose. Both figures average across models, so a thinly sampled model counts the same as a heavily sampled one.
What the models actually said
- Models
- 11
- Answers
- 110
GAP Consulting leads with a score of 41 of 100, ranked by 8 of 11 models.
No single agency commands this panel. The top three brands all sit under 42 of 100 on brand score, and every one of them is labelled sharply split. The overall pattern is that most models pick their own champion. The aggregate ranking reflects which champions happen to be shared by more than one model, not a broad consensus.
GAP Consulting leads at 41.45, but that average blends near-unanimous enthusiasm from one group with near-silence from another. gemini-3.8-flash and gpt-6-astra score it 100, and kimi-k3 (90) and gpt-5.6-luna (78) also usually put it first. grok-4.6 (10) and claude-opus-5 (4) surface it only once each. claude-haiku-4.5, mistral-medium-3.5 and qwen3.8-max never rank it.
per-model scores 0–100 of 100 · mean 41 across 11 models
The sources recalled for GAP are dominated by the firm's own website and YouTube channel. A plausible hypothesis is that models weighting educational footprint as a proxy for expertise rate it highly, while others discount self-published material. The data does not show that the sceptical models deliberately set these sources aside, only that they rarely name the firm.
Openside (29.64) and On2Air (29.09) form the second tier, and they draw support from largely different models. Openside's strength rests on gemini-3.5-flash-lite (96), claude-opus-5 (90) and deepseek-v4.1-flash (70). On2Air's rests on mistral-medium-3.5 (100), deepseek-v4.1-flash (78), grok-4.6 (68) and claude-opus-5 (58).
- 96gemini-3.5-flash-lite0
- 90claude-opus-558
- 14kimi-k30
- 8claude-haiku-4.50
- 2gemini-3.8-flash0
- 18gpt-5.6-luna16
- 0gpt-6-astra0
- 0qwen3.8-max0
- 70deepseek-v4.1-flash78
- 0grok-4.668
- 28mistral-medium-3.5100
Openside ahead on 6 of 11 models, level on 2
The two names are entangled in the reasonings. kimi-k3 and gemini-3.8-flash describe Openside as spread across the On2Air products and the BuiltOnAir podcast. It is therefore possible that some models attribute the same underlying firm under one name or the other, which would depress both scores. That is a hypothesis; the data does not resolve the mapping. gemini-3.5-flash-lite's top score for Openside also rests on shaky recall, since it credits the firm with unrelated tools such as Sync Inc, Stacker and Automate.io.
A second fault line is whether a software product counts as an implementation agency. grok-4.6 and mistral-medium-3.5 are the outliers here:
- grok-4.6 scores Softr at 70 and MiniExtensions at 64, and gives Stacker 42.
- mistral-medium-3.5 scores Stacker at 66 and Airdev at 74.
Both models often caveat these picks as "not a traditional agency." The recalled sources behind them skew toward review and product listings: Capterra, G2 and Product Hunt, rather than partner directories. It is a reasonable hypothesis that drawing on software-review sites pulls products into an agency ranking. Models such as gpt-5.6-luna, which point to the Airtable Services Partner Directory, treat the product-versus-service distinction as decisive and rank Softr low.
Several models push a brand almost no one else names:
- gpt-6-astra: Claribase (60), XRay.Tech (48), AirOps Consulting (32)
- gemini-3.8-flash: XRay.Tech (72), LowCode Agency (54), 9x (34)
- kimi-k3: Optimize IS (66)
- gemini-3.5-flash-lite: Vividly (50)
- qwen3.8-max: Ona (56), ProcessDriven (30)
- claude-haiku-4.5: Zappi (42), Coefficient (34)
claude-haiku-4.5 and qwen3.8-max stand apart. Neither ranks GAP Consulting, and their favourites rest on thin, generic recall, such as partner directories, "implementation case studies" and G2 Reviews, with little firm-specific material. claude-haiku-4.5 even contradicts itself on whether Zappi is Airtable-specialised. These look less like informed contrarian views and more like weak retrieval in a niche category, though that reading is interpretive.
Where the models agree is on characterisation rather than ranking. Automation-first firms such as XRay.Tech, Luhhu and 9x are consistently described as Zapier/Make integrators and placed below Airtable-native specialists. Multi-platform no-code shops such as LowCode Agency and Airdev draw the same "breadth over depth" reservation from nearly every model that names them. Across the category, the Airtable Partner Directory is the most recalled source (66×), followed by Clutch and LinkedIn. That fits the shared emphasis on official partner status, even though it does not produce a shared shortlist.
What shaped the answers
277 sources across 1255 references, grouped by site from 439 recalled names. The top 5 carry 33% of them.
airtable.com
- ×66named without a URL
- ×51/partners
- ×20Airtable Services Partners directory /partners
- ×7Airtable Consultant Directory /consultants
- ×7Airtable Marketplace /marketplace
- ×6Airtable /
- ×2Airtable Experts /experts
- ×1Official website /
- ×1Airtable Universe /universe
- ×1Airtable Marketplace /marketplace
- ×1Airtable Official Website /services
Sources are what each model recalled as having shaped its view — not verified citations. A model without web access reconstructs a reference from memory, so a link may not lead where the model thought it did.
GAP Consulting
also named Gap Consulting, GapConsulting
Summary
GAP Consulting posts a brand score of 41.45 of 100 and a first choice score of 36.52, and it was ranked by 8 of the 11 models. Behind that middling average is a sharply split panel, with a standard deviation of 40.98. gemini-3.8-flash and gpt-6-astra gave it 100 each, ranking it first in all ten of their runs, and kimi-k3 (90) and gpt-5.6-luna (78) also often put it on top. Further down, gemini-3.5-flash-lite (50) and deepseek-v4.1-flash (24) placed it around third without ever naming it first. grok-4.6 (10) and claude-opus-5 (4) surfaced it only once each, and three models never ranked it at all.
per-model scores 0–100 of 100 · mean 41 across 11 models
The case for the firm rests on Airtable specialization and a large public educational footprint. Kimi-k3 in particular ties this to founder Gareth Pronovost's tutorials and courses, which models treat as a way to verify expertise before hiring. The sources under this theme are mostly the firm's own channels: the GAP Consulting website and its YouTube channel. The Airtable Partner Directory and Airtable Community forum add some third-party grounding, and Clutch and LinkedIn appear only occasionally. The reservations are consistent too. Models that rank it lower cite a smaller operation, a limited visible enterprise track record, and a lean toward training and coaching over heavy engineering. Even its strongest backer advises requesting references, since the educational material is not independent proof of delivery quality.
“Its extensive educational material makes its approach relatively easy to evaluate before committing, although I would still request references for projects similar to yours.”
“It ranks just below Optimize IS mainly because it is a smaller operation with narrower bench capacity for large rollouts.”
Per model summary
- gemini-3.8-flash
- brand score
- 100
- first choice
- 100
- median rank
- 1.0
- present in
- 10/10
Consistently calls GAP Consulting the premier dedicated Airtable consultancy, citing deep schema architecture and scripting expertise, an extensive educational library, and structured training for team adoption.
- gpt-5.6-luna
- brand score
- 78
- first choice
- 71
- median rank
- 1.0
- present in
- 9/10
Keeps returning to GAP Consulting's strong Airtable specialization and educational presence as signs of deep platform knowledge, often ranking it top, though some responses note a smaller footprint and less visible independent track-record information.
- gpt-6-astra
- brand score
- 100
- first choice
- 100
- median rank
- 1.0
- present in
- 10/10
Frames GAP Consulting as its default first choice because of its Airtable focus and extensive public educational material, which allows its approach to be evaluated in advance, while advising clients to still request references.
- grok-4.6
- brand score
- 10
- first choice
- 10
- median rank
- 1.0
- present in
- 1/10
Presents GAP Consulting as the leading Airtable specialist and strongest overall pick, citing custom architectures, automations, training, and an extensive tutorial library.
- kimi-k3
- brand score
- 90
- first choice
- 75
- median rank
- 1.5
- present in
- 10/10
Centers on founder Gareth Pronovost's prolific Airtable tutorials and courses as verifiable evidence of deep expertise and maintainable builds, while noting its smaller scale suits SMBs more than large enterprise rollouts.
- deepseek-v4.1-flash
- brand score
- 24
- first choice
- 14
- median rank
- 3.0
- present in
- 4/10
Consistently notes GAP Consulting's clear Airtable-specific positioning around consulting, implementation, and training/enablement, while ranking it below leaders because of a smaller public or global footprint.
- gemini-3.5-flash-lite
- brand score
- 50
- first choice
- 29
- median rank
- 3.0
- present in
- 8/10
Repeatedly emphasizes GAP Consulting's extensive educational content, such as YouTube tutorials, and its focus on training and empowering internal teams to maintain their Airtable systems long-term, with some notes that it leans more toward coaching than heavy engineering.
- claude-opus-5
- brand score
- 4
- first choice
- 3
- median rank
- 4.0
- present in
- 1/10
Describes GAP Consulting as a certified Airtable partner serving small and mid-sized businesses at a more accessible price point, placing it mid-pack because of limited visible enterprise-scale work.
Sources per model
Each model’s own references for this brand, grouped by site. Tile area is that site’s share of the model’s references; tap one for the pages behind it.
no URL recalled
- ×1named without a URL
no URL recalled
- ×3named without a URL
Sources are what each model recalled as having shaped its view — not verified citations. A model without web access reconstructs a reference from memory, so a link may not lead where the model thought it did.
Openside
Summary
Openside posts a brand score of 29.64 and a first choice score of 25.26. It is ranked by 8 of the 11 models, and that average hides a sharply split panel: per-model scores run from 0 to 96, with a standard deviation of 35.58. Three models carry nearly all of its strength. gemini-3.5-flash-lite scores it 96 and claude-opus-5 scores it 90, each placing it first in 9 of their runs. deepseek-v4.1-flash gives it 70, usually ranking it second behind On2Air. Every other model is lukewarm or absent. mistral-medium-3.5 scores it 28, gpt-5.6-luna 18, kimi-k3 14, claude-haiku-4.5 8 and gemini-3.8-flash 2, while three models never rank it at all.
per-model scores 0–96 of 100 · mean 30 across 11 models
The favourable view centres on Openside as an established Airtable Services Partner handling enterprise-grade, multi-base builds, migrations and integrations. claude-opus-5 adds its educational content as a signal of depth. That model draws most often on the Airtable Services Partners directory, the Openside website and Clutch, and deepseek-v4.1-flash leans on the Airtable Partner Directory and Clutch. The top score from gemini-3.5-flash-lite rests on shakier ground: it credits Openside with inconsistent tools such as Sync Inc, Stacker and Automate.io, citing consultant directories and BuiltWith. The sceptical theme is a diluted focus. kimi-k3 and gemini-3.8-flash note that the brand is spread across the On2Air products and the BuiltOnAir podcast as well as consulting, and they cite those same properties. mistral-medium-3.5 calls it solid but not standout, drawing mainly on Upwork and Clutch.
“Openside is one of the most established Airtable Services Partners, known for enterprise-grade Airtable builds, migrations and change management rather than just app building.”
“They rank lower primarily because their focus is split between custom consulting and maintaining their proprietary On2Air product suite.”
Per model summary
- claude-opus-5
- brand score
- 90
- first choice
- 90
- median rank
- 1.0
- present in
- 9/10
Consistently frames Openside as one of the most established Airtable Services Partners, handling enterprise-grade or complex multi-base builds, migrations and integrations. It repeatedly cites the firm's extensive Airtable educational content as evidence of deep platform expertise.
- gemini-3.5-flash-lite
- brand score
- 96
- first choice
- 93
- median rank
- 1.0
- present in
- 10/10
Repeatedly calls Openside a premier Airtable implementation partner with deep technical expertise for enterprise-grade solutions. It attributes various tools to the firm, such as Sync Inc, On2Air, Stacker and Automate.io, and these attributions are inconsistent across responses.
- gpt-5.6-luna
- brand score
- 18
- first choice
- 15
- median rank
- 1.5
- present in
- 2/10
Positions Openside as suited to complex Airtable implementations involving process design, integrations and custom development. It notes the firm's positioning is somewhat broader than that of a top pick like Luhhu.
- claude-haiku-4.5
- brand score
- 8
- first choice
- 5
- median rank
- 2.0
- present in
- 1/10
Describes Openside as having solid implementation capabilities centered on business process optimization and data integration across industries, with somewhat less enterprise recognition than top-tier partners.
- deepseek-v4.1-flash
- brand score
- 70
- first choice
- 47
- median rank
- 2.0
- present in
- 9/10
Typically ranks Openside second, usually behind On2Air, describing it as a credible Airtable consultancy that combines business-process strategy and change management with technical build work. It notes the firm is somewhat less Airtable-exclusive in perception than On2Air.
- kimi-k3
- brand score
- 14
- first choice
- 8
- median rank
- 2.5
- present in
- 2/10
Points to Openside's deep embedding in the Airtable ecosystem through the On2Air apps and BuiltOnAir podcast as a sign of technical depth. It also notes the brand is split across products, media and services, which places implementation work behind other options.
- mistral-medium-3.5
- brand score
- 28
- first choice
- 18
- median rank
- 4.0
- present in
- 7/10
Consistently describes Openside as a solid but not standout provider of Airtable consulting focused on automation and workflow optimization. It repeatedly says the firm lacks the scale or specialization of higher-ranked agencies.
- gemini-3.8-flash
- brand score
- 2
- first choice
- 2
- median rank
- 5.0
- present in
- 1/10
Views Openside as an Airtable ecosystem pioneer skilled in scripting, API integrations and extensions. It ranks the firm lower because its focus is split between consulting and its On2Air product suite.
Sources per model
Each model’s own references for this brand, grouped by site. Tile area is that site’s share of the model’s references; tap one for the pages behind it.
no URL recalled
- ×1named without a URL
no URL recalled
- ×1named without a URL
Sources are what each model recalled as having shaped its view — not verified citations. A model without web access reconstructs a reference from memory, so a link may not lead where the model thought it did.
On2Air
also named On2Air (Gap Consulting), On2Air (GAP Consulting), On2Air (Openside's product arm), On2Air (Openside's product arm) / Gap Consulting, On2Air (Openside)
- gpt-5.6-luna 3.0
- grok-4.6 3.0
Summary
On2Air's brand score is 29.09 of 100 and its first choice score is 25.18. Only 5 of the 11 models ranked it, and the six that never named it pull the average down. Among the five that did, opinion was strong but uneven, with a standard deviation of 36.95 that the report labels "sharply split". mistral-medium-3.5 placed it first in all 10 runs (brand score 100). deepseek-v4.1-flash ranked it first in 7 of the 8 runs where it appeared (78). grok-4.6 named it in every run but put it first only 3 times (68). claude-opus-5 usually placed it second (58). gpt-5.6-luna named it in just 3 runs and never at the top (16).
per-model scores 0–100 of 100 · mean 29 across 11 models
The supportive models describe On2Air as an established, Airtable-native specialist. Their evidence differs. deepseek-v4.1-flash leans on partner visibility, citing the Airtable Partner Directory most often. mistral-medium-3.5 points to On2Air Case Studies, Clutch and the Airtable Community for its repeated claims about portfolio and testimonials. claude-opus-5 stresses the dual product-and-services model, citing the Airtable Marketplace and On2Air's own site, and says building apps such as On2Air Backups gives the firm insider knowledge of the platform, while noting its focus is split. That same tooling profile is why the more cautious models rank it lower. grok-4.6, which cites Product Hunt alongside the On2Air site, and gpt-5.6-luna both frame it as tool-centric rather than a full-service, strategy-led implementation agency. The disagreement is therefore less about On2Air's Airtable depth than about whether a product-led firm counts as an implementation partner.
“I rank On2Air first because it is one of the most visible Airtable-specialist consultancies, with a long track record of Airtable builds, automations, and training.”
“However, they are primarily a tooling company rather than a comprehensive implementation partner, so they sit lower on the list.”
Per model summary
- deepseek-v4.1-flash
- brand score
- 78
- first choice
- 75
- median rank
- 1.0
- present in
- 8/10
Repeatedly frames On2Air as one of the most established Airtable-native specialist consultancies, usually ranking it first for complex, end-to-end implementations covering base design, automations, integrations, migrations, and training. Cites its ecosystem presence and partner visibility as the basis.
- mistral-medium-3.5
- brand score
- 100
- first choice
- 100
- median rank
- 1.0
- present in
- 10/10
Repeats nearly identical descriptions of On2Air as a well-established Airtable implementation agency with deep expertise in custom solutions, integrations, and automation. Cites portfolio, case studies, and client testimonials as evidence of scalable, high-quality delivery.
- claude-opus-5
- brand score
- 58
- first choice
- 39
- median rank
- 2.0
- present in
- 8/10
Consistently emphasizes On2Air's dual model as both an Airtable consultancy (often tied to Gap Consulting) and maker of Airtable apps like On2Air Backups and Actions, which it sees as giving insider knowledge of the platform's limits and edge cases. Occasionally notes the split focus between product and services.
- gpt-5.6-luna
- brand score
- 16
- first choice
- 10
- median rank
- 3.0
- present in
- 3/10
Describes On2Air as strong in the technical layer (integrations, reporting, backups, automation), but consistently ranks it mid-to-lower because it is seen as more tool-centric than a full-service, strategy-led implementation agency.
- grok-4.6
- brand score
- 68
- first choice
- 53
- median rank
- 3.0
- present in
- 10/10
Focuses on On2Air's tooling for backups, automations, syncs, and data integrity. Its rankings vary: in some it is the strongest dedicated Airtable specialist, while in others it is ranked lower as a product-centric tooling company rather than a comprehensive implementation partner.
Sources per model
Each model’s own references for this brand, grouped by site. Tile area is that site’s share of the model’s references; tap one for the pages behind it.
airtable.com
- ×4/marketplace
- ×2Airtable Services Partners directory /partners
- ×1/marketplace
- ×1Airtable Services Partners directory /partners
Sources are what each model recalled as having shaped its view — not verified citations. A model without web access reconstructs a reference from memory, so a link may not lead where the model thought it did.
XRay.Tech
also named XRay.tech, X-Ray Tech, XRay Tech, X-Ray, X-Ray.Tech, XRay.Global, XRay.Tech (XRay)
Summary
XRay.Tech holds a modest position in this category, with a brand score of 17.45 and a first choice score of 10.79. Seven of the 11 models ranked it at all, and none placed it first in any run. The first choice figure comes entirely from partial credit for second- through fifth-place mentions. The models disagree sharply. Per-model brand scores run from 0 to 72, with a standard deviation of 22.96, which the report labels as a split. gemini-3.8-flash is the clear outlier: it named XRay.Tech in every run at a median rank of 2 and scored it 72. gpt-6-astra also named it in all ten runs but gave it a median rank of 3.5 and a score of 48. claude-opus-5 follows at 34. The rest named it only occasionally, giving qwen3.8-max 18, deepseek-v4.1-flash 12, kimi-k3 6 and gemini-3.5-flash-lite 2.
per-model scores 0–72 of 100 · mean 17 across 11 models
The models largely agree on how to characterize the firm. They differ mainly in how much that characterization counts for or against it. Almost every model describes XRay.Tech as a workflow-automation consultancy that connects Airtable to Make, Zapier and APIs. gemini-3.8-flash treats this systems-first, documentation-heavy approach as a core strength for scaling mid-market companies. gpt-6-astra, claude-opus-5, qwen3.8-max, kimi-k3 and deepseek-v4.1-flash see the same breadth as a reason to rank it below Airtable-native specialists for standalone Airtable work. deepseek-v4.1-flash adds that its smaller public footprint makes it harder to benchmark. The recalled sources are dominated by XRay.Tech's own website, cited seven times by gpt-6-astra alone, and by its YouTube tutorial channel. claude-opus-5 also leans on this material when it credits the firm's public training content. Third-party support comes mostly from the Zapier Experts Directory, the Airtable Partner Directory and Clutch. The Zapier Experts Directory is the one that reinforces the automation-first reading.
“Its broader workflow-automation focus is attractive for integration-heavy projects, but less decisive if you mainly need specialized Airtable architecture.”
“They approach Airtable not merely as a database, but as the operational core of complex cross-functional business processes.”
Per model summary
- gemini-3.8-flash
- brand score
- 72
- first choice
- 44
- median rank
- 2.0
- present in
- 10/10
Consistently frames XRay.Tech as a systems-first operational engineering firm that uses Airtable as the central source of truth integrated with Make, Zapier and APIs, emphasizing process mapping, documentation, and maintainability for scaling mid-market companies.
- claude-opus-5
- brand score
- 34
- first choice
- 20
- median rank
- 3.0
- present in
- 7/10
Describes XRay as a well-known, long-standing no-code/automation consultancy with a strong Airtable practice and extensive public training material, pairing Airtable with Zapier and Make; it repeatedly notes that this multi-platform focus makes it less purely Airtable-specialized than dedicated shops.
- kimi-k3
- brand score
- 6
- first choice
- 3
- median rank
- 3.0
- present in
- 1/10
Describes XRay as a no-code operations consultancy building Airtable-centered workflows connected to Make and Zapier, suited to broader operations stacks though Airtable is not its exclusive specialty.
- qwen3.8-max
- brand score
- 18
- first choice
- 11
- median rank
- 3.0
- present in
- 3/10
Associates XRay.Tech primarily with workflow automation and integrations around Airtable, recommending it for automation-heavy implementations while ranking it below more Airtable-native firms because Airtable is one part of a broader automation practice.
- gpt-6-astra
- brand score
- 48
- first choice
- 29
- median rank
- 3.5
- present in
- 10/10
Repeatedly positions XRay.Tech as best suited to integration-heavy projects where Airtable works alongside other applications, but ranks it below Airtable-centered specialists for standalone Airtable architecture engagements.
- deepseek-v4.1-flash
- brand score
- 12
- first choice
- 9
- median rank
- 5.0
- present in
- 4/10
Characterizes XRay.tech as a capable no-code/Airtable consultancy, typically ranked lower (often fifth) because its broader no-code focus or smaller public footprint makes it seem less exclusively Airtable-focused or harder to benchmark.
- gemini-3.5-flash-lite
- brand score
- 2
- first choice
- 2
- median rank
- 5.0
- present in
- 1/10
Presents XRay as strong at connecting Airtable to complex external stacks via Make and Zapier, while noting its broad multi-platform focus may mean less specialized attention to native Airtable features.
Sources per model
Each model’s own references for this brand, grouped by site. Tile area is that site’s share of the model’s references; tap one for the pages behind it.
no URL recalled
- ×1named without a URL
no URL recalled
- ×2named without a URL
no URL recalled
- ×1named without a URL
Sources are what each model recalled as having shaped its view — not verified citations. A model without web access reconstructs a reference from memory, so a link may not lead where the model thought it did.
Stacker
Summary
Stacker is a marginal presence in this panel. It posts a brand score of 10.73 and a first choice score of 6.61, and only 3 of the 11 models rank it at all, which drags the unweighted mean down. Among those three, the split is wide. Per-model scores span 0–66 with a standard deviation of 21.22, which the report labels "models split." mistral-medium-3.5 names it in all 10 runs at a median rank of 3, for a score of 66. grok-4.6 includes it in 9 of 10 runs at a median rank of 4, scoring 42. claude-haiku-4.5 mentions it in just 2 of 10 runs, scoring 10. No model ranks it first in any run.
Stacker · 66 points apart on a 0–100 scale
The models largely agree on what Stacker does and disagree on whether it belongs in the category. All three describe it as a way to build portals, dashboards and internal or client-facing apps on top of Airtable data. mistral-medium-3.5 treats that front-end strength as enough to rank it well, even while noting it is not a traditional agency. grok-4.6 repeatedly marks it down because it is a self-serve software layer rather than hands-on consulting, and it often places it below Softr for community size and adoption. claude-haiku-4.5 wavers between calling its scope narrow and crediting it with solid implementation support. The recalled sources under these views are mostly review and product listings rather than agency directories. Capterra and G2 lead for mistral-medium-3.5, and Capterra plus Stacker's own website dominate for grok-4.6. That mix fits the models' tendency to judge Stacker as a product rather than a service provider.
“While not a traditional implementation agency, their tools and services are highly regarded for enhancing Airtable's capabilities.”
“It is ranked last as it is a self-serve software platform rather than an agency that delivers hands-on consulting, custom development, or full implementation services.”
Per model summary
- mistral-medium-3.5
- brand score
- 66
- first choice
- 38
- median rank
- 3.0
- present in
- 10/10
Repeatedly highlights Stacker's strength in building user-friendly custom portals, dashboards, and external-facing front-ends on top of Airtable. It frequently notes that Stacker is primarily its own platform rather than a traditional implementation agency.
- claude-haiku-4.5
- brand score
- 10
- first choice
- 7
- median rank
- 3.5
- present in
- 2/10
Describes Stacker as a tool for turning Airtable bases into web applications and portals, especially customer-facing interfaces. Its assessment of scope varies, from narrower and less versatile in one reasoning to solid implementation support in another.
- grok-4.6
- brand score
- 42
- first choice
- 27
- median rank
- 4.0
- present in
- 9/10
Consistently frames Stacker as a software platform for building permissioned internal tools and portals on Airtable data rather than a hands-on consulting agency. It often ranks Stacker below alternatives like Softr because of a smaller community, lower adoption, or the need for additional agency support.
Sources per model
Each model’s own references for this brand, grouped by site. Tile area is that site’s share of the model’s references; tap one for the pages behind it.
no URL recalled
- ×1named without a URL
no URL recalled
- ×5named without a URL
Sources are what each model recalled as having shaped its view — not verified citations. A model without web access reconstructs a reference from memory, so a link may not lead where the model thought it did.
How this was measured
The question
- Unaided brand recommendation question: “Which Airtable implementation agency would you recommend?”
- The prompt asks each model to return exactly 5 brands, ranked 1 to 5, and for each one a reason for the recommendation and the sources that informed it.
Sampling
- Models are not deterministic, so the question is asked over and over — 10 answers per model
- Spellings of the same brand are normalized to the most commonly used form before counting
Measures of Position: Median and Quartiles
- Median value indicates that in 50% of answers the brand held this position or higher.
- Quartiles help visualize the spread of rankings per brand. Q1 indicates that 25% of answers had this rank or higher. Q3 means that 75% of answers ranked the brand as X or better.
- Medians and quartiles are computed only from answers where the brand was present.
Coverage
- Count of answers in which the given brand was named, as a percentage.
Brand score - Normalized Borda score
- The brand score is calculated using a normalized Borda score. Borda count is a voting method: each ballot awards points by position instead of naming one winner. Our ranking responses from the LLM are always fixed to 5 answers, so we assign 100 points for rank 1, then 80, 60, 40, 20 — and 0 if the brand is missing.
where
- This way we can calculate a common score for all brands mentioned across model responses. The score reflects both how high the brand was ranked and how frequently it was mentioned.
First choice score - adjusted MRR - top-rank indicator
- The first choice score is based on Mean Reciprocal Rank (a common search-engine measure), but adapted to measure the position of a specific brand across repeated ranked responses.
- Each occurrence receives a reciprocal-position score: 100 for 1st, 50 for 2nd, 33.3 for 3rd, 25 for 4th, 20 for 5th, and 0 when the brand is not mentioned. The scores are averaged across all responses.
where
- No rank below 1st place gets more than 50, so the score is heavily driven by first places.
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